Forum: Bogus Basin at 75
Wednesday, February 22nd 2017, 11:45am -1:15pm
The Grove Hotel, Ballroom 2nd floor
Brad Wilson

Bogus Basin at 75

The Treasure Valleys favorite winter activity destination has a long and interesting history over the past 75 years, and a bright future ahead. Join us to learn more about Bogus Basin Mountain Recreation Area during our lunch forum with Brad Wilson.

 

In 1938, an energetic group of civic leaders led the charge to create a ski area in the mountains above Boise. With rousing support from citizens, the business community, the Forest Service, and city and state officials, the dream for Boise's very own ski area came to fruition when Bogus Basin Mountain Recreation Area opened in December 1942. From its inception, Bogus Basin was established as a non-profit community resource. It has grown to meet our community's changing needs and has gained national acclaim for its accessibility to all, regardless of income, age or physical abilities.

 

The organization's leadership has recently completed a comprehensive master plan that looks to the future. The focus is on enhancing the sustainability of the year-round mountain recreation area. Summer operations will grow and improvements will continue for the winter months, as well as providing opportunities for spring and fall recreation.

 

As the recreation area celebrates its 75th Anniversary, they remember the countless pioneers, families, and volunteers who made it happen, whose grit and spirit of community brought Bogus Basin to life. Now it's up to a new generation to ensure Bogus Basin lives on as the valley's favorite destination for recreation and education...in all four seasons.

 

At this forum, Brad Wilson will provide insight into the last 75 years for Bogus Basin's history and dive into the upcoming future ahead for the favored winter activity destination.

 

About the Speaker: Brad Wilson became the seventh General Manager in Bogus Basin’s 74 year history in November, 2015.  He brought to our community a passion for skiing, mountain biking and the outdoors, and over thirty years’ experience in marketing, sales and master planning within the industry.  Brad relocated to Boise from Diamond Peak Ski Resort at Lake Tahoe where he served as general manager for four years.  Additionally, he has worked as the president and COO of Catalina Island Resort Services, Director of Marketing at Alpine Meadows, and held lead marketing roles at resorts on both the east and west coasts.With input from the community and guidance from industry experts SE Group, Brad is leading Bogus Basin through a strategic evolution, including the development of a detailed multi-season master plan --  a vision for the future that will assure the mountain’s long-term sustainability.

 

City Club thanks our annual sponsors, including Northwest Nazarene UniversityRed Sky, and Idaho Humanities Council. This Forum Series is sponsored by the contribtions made by MicronPerkins CoieHawley Troxell, and Echelon Group.  We are please to welcome university students to attend our events thanks to our University partners Boise State University and University of Idaho.  Our media partners include Idaho Public TelevisionPeppershock Media and Boise State Public Radio.

 

To see and hear the recordings of previous forums in the Civility Series, visit www.boisecivilityproject.org

 

Members, be sure to log in to your account HERE when registering in order to receive the discounted member rate. The discount will be applied as you check out. 208-364-4614 and staff can assist you.

 
Chair: Matt Cryer
Moderator: Greg Hahn